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Yelp Just Landed Inside ChatGPT. Here’s What It Means for Your Business.
Yelp and OpenAI have entered a partnership that brings Yelp’s reviews, ratings, photos, and business details directly into ChatGPT. When someone asks ChatGPT a local question, the answer can now be informed by Yelp content — with Yelp branding and links appearing alongside it.
Mass Tort Looks Like the Perfect Fit for ChatGPT Ads. It’s the Worst.
Mass tort looks like the one legal vertical that fits ChatGPT ads. It’s blocked by two content rules and a placement rule that excludes the entire funnel.
NFL Streaming Isn’t One Product. Most Law Firms Are Buying the Worst Version.
Watching every NFL game in 2026 takes close to ten different apps and services. That fragmentation is exactly what makes advertising against these games so tricky as every stream is a separate ad marketplace with its own rules.
PI Firms Can’t Advertise on ChatGPT. So Why Are These Ads Running?
OpenAI’s published ad policy prohibits ads for legal services and names personal injury explicitly. Personal injury ads are nevertheless running inside ChatGPT right now; we observed them in the free tier in July 2026.
Google’s Latest SEO Curveball: What You Need to Know January 2025
Noticed something off with your SEO tools lately? You’re not alone. Our inbox has been buzzing with questions about Google’s recent curveballs in the SEO game. So, we’re breaking it down what these changes mean and how you can roll with the punches.
How Election Season Affects Advertising and Why Brands Shouldn’t Pause Their Campaigns
How Election Season Affects Advertising and Why Brands Shouldn’t Pause Their Campaigns Politics have always been a source of controversy, and during election season, this